[1]
ul Haq, M.A., Rehman Khan, M., Mujahid Ghouri, A. and Nallaluthan, K. 2019. Consumer psychographic and demographic characteristics towards female endorsement in advertising. Management Research Journal. 8, (Dec. 2019), 41–57. DOI:https://doi.org/10.37134/mrj.vol8.4.2019.